The Perfect Campaign Masterclass with Schuyler Lehman
Schuyler Lehman’s masterclass on The Perfect Campaign covers enlisting campaign leaders, capacity giving, and avoiding mistakes like starting too late or cannibalizing annual fundraising.
The Perfect Campaign:
A Virtual Masterclass
Learn how to avoid common pitfalls in fundraising from Schuyler Lehman, the author of The Perfect Campaign, which is celebrating its 10-year anniversary!
During this masterclass, we’ll dive into the complexities of fundraising, particularly capital campaigns. You’ll learn how to execute a flawless campaign from cultivating transformational and capacity giving to identifying and enlisting the right campaign leaders.
You’ll also learn how to avoid mistakes like starting too late, inviting the wrong donors, or cannibalizing your annual fundraising. You’ll walk away with actionable strategies to make your next campaign a success.
Cathy Barker, CEO of Jewish Family Services of Greater Dallas, and campaign leader Steve Waldman share how their partnership shaped a successful capital campaign.
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